Privacy Policy

Sports Wire Live (the "Site") is operated by HyperianAI LLC, a limited liability company registered in Arkansas, USA ("we," "us," or "our"). This policy explains what information we collect when you visit the Site, how we use it, and the choices you have.

Information collected automatically. Like most websites, our hosting provider automatically logs standard technical information when you visit — your IP address, browser type, device type, pages viewed, and referring page. This is used only for operating and securing the Site (e.g. diagnosing errors, preventing abuse) and is not used to build a profile of you.

Cookies. The Site uses a single functional cookie for our own staff to sign in to the article-review dashboard — this one is not set for ordinary visitors and is not used for tracking or advertising. Ordinary visitors instead get Google Analytics' own cookies (see "Advertising and analytics" below), used only for aggregate traffic measurement, not advertising.

No account required. You do not need to create an account or provide any personal information to read the Site. We do not currently offer newsletter sign-ups, comments, or any other feature that would ask you for personal information — if that changes, this policy will be updated first.

We are in the process of setting up advertising through Google AdSense. Google is currently reviewing the Site for approval, and no ads are being shown to visitors yet — this section describes what applies once that review completes and ads actually go live, so it's accurate in advance. We'll update the "Last updated" date above the day ads actually start showing.

Analytics is active. We use Google Analytics to understand aggregate traffic patterns (which pages are popular, how visitors found the Site) — it does not identify you individually. Google Analytics uses cookies and collects your IP address (truncated/anonymized) to do this. You can opt out of Google Analytics tracking across all websites using the Google Analytics Opt-out Browser Add-on.

Once ads go live, Google and its advertising partners will use cookies, device identifiers, and your IP address to serve ads and, where you've consented, to personalize which ads you see and measure their performance. You can see which companies these are and control your ad settings directly at myadcenter.google.com and learn more about how Google uses this data at policies.google.com/technologies/partner-sites.

If you're in the European Economic Area, the UK, or Switzerland, we would show a consent banner before any advertising cookies are set or any data is used for ad personalization, and you'd be free to decline — non-personalized ads may still be shown without that consent, consistent with Google's EU User Consent Policy.

Articles on the Site link out to the original reporting on other publishers' websites, and some images are sourced from stock/media libraries with attribution shown alongside them. When you click through to any of those sites, you leave the Site and become subject to that site's own privacy policy — we don't control and aren't responsible for their practices.

We use the limited technical information described above only to operate, secure, and improve the Site — for example, to detect and block automated abuse, or to understand which content is popular so we can prioritize similar coverage. We do not sell your information to anyone.

Server logs are retained only as long as reasonably necessary for security and operational purposes. We use industry-standard measures (such as encrypted connections and hashed credentials for staff accounts) to protect the data we do hold, though no method of transmission or storage is ever 100% secure.

The Site is a general-audience sports news service and is not directed at children under 13. We do not knowingly collect personal information from children under 13.

Depending on where you live, you may have rights to access, correct, or request deletion of any personal information we hold about you. Given the Site currently collects only anonymous technical logs and no personal profiles, there is generally nothing to request — but if you believe we hold information about you, contact us using the details below and we'll respond.

We may update this policy from time to time, particularly as new features (like advertising) are added. We'll update the "Last updated" date above whenever we do, and material changes will be reflected here before they take effect.

Questions about this policy can be sent to contact@hyperianai.com.